Soft tissue neck X-ray cost in La Crosse, WI
In La Crosse-Onalaska, WI-MN, 2 hospitals list a cash price for neck soft tissue X-ray: from $296.00 to $343.48, with a median of $319.74. The lowest listed price is at Vernon Memorial Healthcare — $23.74 less than the median here. Across Wisconsin, the median is $209.95 at 100 hospitals.
Cash prices at 2 facilities across 2 cities for code 70360, as an outpatient — the setting a self-pay patient normally buys. Collected Sep 27, 2026; the hospital files themselves were last updated between Jun 27, 2026 and Jun 27, 2026.
Where each hospital's price falls
Each dot is one hospital's cash price on a scale from the lowest to the highest in La Crosse-Onalaska, WI-MN.
Hospitals, cheapest first
| Hospital | Cash price | List price | Insurers pay | Off list | File date |
|---|---|---|---|---|---|
| Vernon Memorial Healthcare lowest Viroqua, WI · (608) 637-2101 HCHG 70360 NECK SOFT TISSUE 1VW | $296.00 | $296.00 | $98.44–$252.56 | — | — source file |
| Gundersen St Josephs Hospital and Clinics Hillsboro, WI · (608) 489-8000 HCHG 70360 NECK SOFT TISSUE 1VW | $343.48 | $653.00 | $276.22–$620.35 | 47% | Jun 27, 2026 source file |
Outpatient: lowest $296.00, median $319.74, highest $343.48 — a 1.2× difference within the same market.
As an inpatient, the same code is billed by 2 facilities here, median $319.74. Inpatient and outpatient prices are not comparable and are kept on separate pages: the inpatient charge covers admission, not the same purchase.
Cash or insurance?
At 1 of 2 hospitals that publish insurer rates for this code here, the cash price is below the highest rate a health plan has negotiated, and at none is it below every plan's rate. If you have insurance but have not met your deductible, you usually pay your plan's negotiated rate, which falls somewhere in the "Insurers pay" column. Paying cash can cost less, but a cash payment usually does not count toward your deductible. Ask the hospital for both numbers before you book.
What it is
A soft tissue neck X-ray shows the airway and the tissues of the throat rather than the spine. It is used in children and adults to look for a swallowed object, swelling of the epiglottis or croup.
What the price covers
The hospital price usually covers taking the X-ray. The radiologist's reading is often billed separately.